Here is what you need to know as an artist
- You Can’t Submit Your Music Directly To Digital Streaming Platforms.
Music on Spotify, Apple, Deezer etc is submitted using a “Distribution Platform” like Distrokid, Tunecore, CDBaby and many others. You need to sign up with one of these distribution platforms in order to send music to streaming platforms.
- Each Distribution Platform has Its Benefits and Disadvantages.
Some allow you to submit on short notice while others require you to submit a minimum of 2 weeks before the release date. Others are fee while others cost more. Others are able to send to more platforms than others. Others are easier to use than others.
- It Usually Takes 3 Months Before You Can See The Results Of Your Streams.
Most distributions can show you how many streams your music is getting within 24 hours, but you can only see how much money was made after 3 months. So at any given time, what figures you see happened 3 months ago.
- You Have To Pay Yearly To Keep Your Music On Streaming Platforms.
Generally, there’s a cost to keeping your music live on streaming platforms. Some platforms charge you for an account while others charge you per release that you distribute using them.
- It Takes A Lot Of Streams To Make Something.
On average a platform like Apple Music pays $0.005 per stream. Meaning you need about 1000 streams to make $5. In some cases, the money made goes back into paying the platform for keeping the music online. Like just making enough for rent. Platforms like Spotify use a different payout system which is a ratio of your monthly streams compared to the total streams of that month. Meaning big artists get more than smaller artists.
- If You Submit Music Using Different Distributors, It Still Ends Up Under Your Profile.
If you submit your first single using Distrokid, as “Zed Artist” and for example you get signed under new management that uses TuneCore and they submit your second single as “Zed Artist”, they would both appear under the same “Zed Artist” profile.
- Your Streaming Numbers Are Your Portfolio
Unless you’re getting millions of plays, streaming platforms won’t give you a huge income. But they can be used as a credible information source to get sponsorship or funding. This instantly makes Spotify better because it shows numbers publicly.
- The More Content You Have The Better.
1 song can’t easily get you a million streams but a million songs can easily get you one stream each.
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